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Largest Contentful Paint is too slow

Your page's main image or headline takes more than 2.5 seconds to show up. Visitors see a blank or half-loaded page, and most will leave before it finishes loading.

First Contentful Paint is slow

Your page takes more than 1.8 seconds before showing any content at all. Visitors stare at a blank screen and may leave before your site even starts to appear.

Performance score is below 70

Your site scores poorly on Google's performance test. Slow sites rank lower in search results and convert significantly fewer visitors into customers.

OG image missing width and height

Twitter/X, LinkedIn, Telegram, and Discord need the image dimensions declared in your HTML to display the preview correctly. Without them, the preview may be skipped entirely or shown at the wrong size — reducing click-through rate when your link is shared.

Open Graph URL missing

Social platforms and crawlers have no explicit canonical sharing URL for this page. This can weaken preview consistency across channels.

Images are missing dimensions

Images without dimensions can cause layout shifts while the page loads. That hurts Core Web Vitals and makes the page feel unstable.

Images with empty or missing alt text

Some images have no meaningful alt text. Screen readers read these as "image" with no context, hurting accessibility and image search visibility.

No structured data (JSON-LD) found

No Schema.org JSON-LD blocks were found on this page. Structured data helps Google understand your content and display rich results. It also improves AI search visibility.

Primary topic not found in title or H1

Your title tag and H1 are the strongest signals Google uses to understand what your page is about. If your main topic isn't there, you won't rank for it.

X-Frame-Options header missing

Your site can be embedded in an invisible iframe on another website. Attackers use this technique (called "clickjacking") to trick your users into clicking things without realising it.

Missing Permissions-Policy header

Without a Permissions-Policy header, any script on your page can access the camera, microphone, geolocation, and other sensitive browser features. This is a defence-in-depth security header that limits exposure if you get XSS.

Cookie set without Secure flag

Without the Secure flag, cookies (including session tokens) can be sent over HTTP connections, making them visible to network attackers.

Cookie set without HttpOnly flag

Without HttpOnly, JavaScript on the page (including injected scripts from XSS attacks) can read your cookies, including session tokens.

No cookie consent mechanism detected

Your site loads tracking scripts (Google Analytics, Meta Pixel, etc.) but no cookie consent banner was found. GDPR and similar laws require informed consent before tracking EU visitors — fines can reach €20M.

No web app manifest found

Your site has no web app manifest. Without it, users who add your site to their home screen on Android get a generic browser icon and no app-like experience. It also helps Chrome show the "Add to Home Screen" prompt.

Phone numbers not linked for tap-to-call

Phone numbers on your page are plain text — mobile users cannot tap to call. Wrapping them in <a href="tel:+1234567890"> lets users call directly from the page, which significantly increases conversion on mobile.

No structured data (Schema.org)

AI assistants and search engines use structured data to understand what your product is. Without it, they have less reliable context.

FAQ section found but no FAQ schema

You have a real FAQ section, but it is not marked up for machines. Adding FAQPage schema increases the chance of reuse in search and AI answers.

llms.txt references broken links

Your llms.txt lists pages that don't load. AI systems following these links will hit dead ends.

No content date signal found

Perplexity and Google AI Overview weight fresh content significantly higher. Without a date signal, your page may be treated as potentially outdated — reducing how often AI systems cite it in answers.

No question-format headings found

ChatGPT, Claude, and Perplexity extract headings as Q&A pairs and include them in answers with a link to your page. Pages with question-format headings are cited more often in AI responses.

First paragraph too short for AI citation

AI systems like ChatGPT, Claude, and Perplexity extract the beginning of your page as citation passages. A short or absent opening paragraph means they have little useful content to cite, reducing how often your page appears in AI answers.

Low Lighthouse accessibility score

Your site scores poorly on automated accessibility tests. This means real users — people using screen readers, keyboard navigation, or who need high contrast — likely struggle to use your site.